"I freaking love retail"

Pricer Plaza, is a platform for collecting several services that enable new business models for digitizing stores. The new platform expands Pricers' already successful infrastructure for real-time store operations with a number of innovative new products and technologies that further enhance efficiency and the customer experience.
The green color is identity-bearing for Pricer's strong brand. This is reflected in the new logo "the Plaza" that symbolize a collection of services. The color palette was expanded with colors, gradients and the dark blue tone to enliven the brand
Client: Pricer
Where: Global
Year: 2020
Category: Branding, Logotype, Art Direction, Identity

Logotype, Logo, Brand, Identity, Graphic profile, Art Direction, Pricer, Plaza, Pattern, Print, Sub brand, Trademark

You may also like

Tyresö Transport Logo
Theres always room for a story that can transport things to another place.
2021
Art Direction, Logodesign & Branding
Case
The Swedish Museum of Natural History. Display Screens.
Accessibility review and adaptations of the display screens at the exhibition Nature in Sweden.
2019
Inclusive Design
Case
User-Centered Design
An approach to design where user needs and desires are primary concerns
2020
UX design, User-Centered Design
Article
UX people Community Manager & Founder
UX meetups and network for UX professionals. Come join us in exploring the past, present and future of UX.
2017
Network, Community
Case
Illustration style N°02
Cartoony illustrations made for the book Norwegian illustrators. The Illustration style N° 02 has soft tones, input of comics and humor.
2015
Illustration
Case
BJÖRG Creative the Lookbook
Art Direction
2020
Art Direction, Graphic design
Case
Bjordalstunet Branding & Logotype
Self-produced wheat and a deer farm were the inspiration for the design language in the brandbook and logotype. Highlighting the Norwegian culture, and at the same time with an appealing and modern design language.
2013
Art Direction, Logodesign and packaging
Case
Internship
Checklist for supervisors and tips for successful guidance. Interview with the intern Clarissa.
2020
Intern, Leadership
Article
Designadet
"I'm Bjørg Helene Eggen. Also know as the designer. Born in the mountains of Norway. Raised by the vikings in Sweden. It was there in the north light I found my treasure, "The Dimond Pen". It gave me the skill to draw and design really cool and amazing stuff. Now I'm freelancing the world to share my talent."
2009
Founder, Art Direction, UX / UI design
Case
Art Exhibitions
BJÖRG has had exhibitions in America, Europe and Australia.
2020
Art
Case
Back to Top