Theres always room for a story that can transport things to another place.

BJÖRG helped a friend out and dusted off her logo skills to make Tyresö Transport in Stockholm a little cooler. The wish was a sporty, stylish yet playful logo, with colors that match the automotive industry, their red trucks , and Tyresö municipality, red and yellow. The concept is T from Tyresö and T from Transport combined in one. To make it more playful and provide more print opportunities, BJÖRG created a pattern that can be used for clothes etc.
Client: Tyresö Transport
Roll: Art Director
Where: Sweden
Year: 2021
Category: Branding

Tags: Logo, Brand, Art Direction

You may also like

The design process
This is my tried and true process that ensure we're in alignment with the goals of each project. I don't just make things pretty. I make them work while remaining on target.
2021
Design
Article
Illustration style N°02
Cartoony illustrations made for the book Norwegian illustrators. The Illustration style N° 02 has soft tones, input of comics and humor.
2015
Illustration
Case
The Swedish Museum of Natural History. Display Screens.
Accessibility review and adaptations of the display screens at the exhibition Nature in Sweden.
2019
Inclusive Design
Case
UX People Concept & Branding
Founder, Community Manager
2017
Branding, Art Direction
Case
User-Centered Design
An approach to design where user needs and desires are primary concerns
2020
UX design, User-Centered Design
Article
Represented at Illustratörscentrum
The Center of Illustration and Graphic Design is the largest provider of visual communication in Sweden. They are proud to represent the majority of Sweden´s illustrators, graphic designers, comic artists, and animators.
2021
Illustration
Article
Bouvet Creative Design & Management
Build and expand the business area Customer Experience. Guide, inspire and lead the Creators to create meaningful customer experience, products and services.
2015
Leadership, CX Department Manager & Creative Director
Case
Viasat Golf Card App
UX design and Art Direction
2018
App design
Case
Visual Weight
The ability of a region or element in a composition to draw attention, often through contrast or colour
2020
Art direction, UI design, Graphic Design
Article
Socialstyrelsen.se
Sweden´s National Board of Health and Welfare. The aim of the project were to create a concept, visual impression, design system to replace the existing web channels with newer and more modern technology, to meet the effect goals. Improve the National Board of Health and Welfare's digital channels in collaboration with the e-service projects that are already underway. Both in terms of digital presence, content strategy, user experience, graphical and technical choises.
2018
UX/UI design, Concept, Design system
Case
Back to Top