Who am I, and what is my role?

Navigating the creative realms as a Design Director, my role is a symphony of vision, strategy, and innovation. Dive deeper into my journey in design leadership by exploring what I do.

Björg is a creative talent with exceptional strategic skills and a passion for pushing boundaries.
I'm a passionate and results-driven Design Director with over 18 years of experience in the creative industry. I'm dedicated to shaping and leading design strategies that blend aesthetics and functionality to create outstanding visual and user experiences.

My role involves guiding design direction in alignment with the company's overarching goals. I believe in exploring new ideas and technologies while staying up-to-date with the latest design trends to provide innovative and competitive solutions.

I've had the privilege of working with a diverse range of clients and industries, from startups to established global enterprises, providing me with a broad understanding of challenges and opportunities across organizations.

If you're interested in elevating your design or simply want to discuss design and creativity, I'm open to collaboration, networking, and inspiring conversations. Let's work together to make the world a more beautiful and functional place through design.
Björg Helene Eggen

"What I do!"
Building Creative Teams
Design Ops
Implementing and optimizing Design Operations processes to improve design workflow, collaboration, and efficiency.
Change Management
Leading and managing change initiatives within the design department, ensuring smooth transitions during design process improvements or organizational changes.
Providing visionary leadership to guide and inspire the design team.
Strategic Planning
Developing and implementing design strategies aligned with the company's overall goals and brand identity.
Project Management
Managing design projects, ensuring they are delivered on time and within budget.
Design Guidelines
Establishing and maintaining design guidelines to ensure consistency and quality in all visual communications.
Brand Identity
Managing and evolving the company's brand identity, including logos, colors, and typography.
Creative Direction
Providing guidance and feedback to the design team to ensure their work aligns with the company's vision and requirements.
Research and Trends
Staying updated on design trends and industry developments and ensuring the company's design remains current.
Collaborating with other departments, such as marketing, product development, and technology, to integrate design throughout the organization.
Budget Management
Responsible for overseeing the design department's budget and ensuring efficient resource allocation.
Recruitment and Development
Attracting and nurturing design talent within the department.
Quality Control
Ensuring all design work meets high-quality standards and addressing any issues that may arise.
Client Interaction
May be involved in client or customer interactions to understand their design needs and preferences.
Measuring and assessing the performance of the design department and identifying areas for improvement.
Education and Development
Promoting continuous learning and development within the design team.
Technical Expertise
Staying updated on design tools and technologies to ensure the team has the right skills and resources.
And more...​​​​​​​

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