Visual Identity

Visual designer, BJÖRG Creative

Creativity knows no boundaries; it is the limitless realm where imagination takes flight

BJÖRG Creative's journey to establish its brand and visual identity was a quest to encapsulate the essence of creativity, diversity, and artistic passion. With a commitment to fostering innovation, the challenge lay in crafting a visual identity that would convey these principles while standing out in a crowded market.

Creating BJÖRG Creative's brand and visual identity posed the main challenge of crafting a distinctive and lively image that aligned with the fundamental values of creativity, inclusivity, and artistic exploration. Additionally, the design needed to be memorable and visually compelling, ensuring that the company stood out in the competitive landscape of the creative industry.

We conducted extensive research to understand the brand's identity and its target audience. The designer used a variety of colors and patterns to create a stylish and unified look. The idea was to turn the artistic process into a kind of visual story, where each part symbolized different ways of being creative.

BJÖRG Creative's dynamic visual identity is a striking burst of colors, showcasing the compelling effect of skillfully blending hues in an engaging and imaginative manner. The lively and cohesive color palette, along with abstract patterns and artistic elements, collaboratively shape an identity that encapsulates the essence of the company's mission.

Client: BJÖRG Creative
Title: Visual Designer
When: 2020
Where: Stockholm, Sweden
What: Branding

Explore more in this collection

Design of an Complex Gaming Product at Betsson
With expertise in UX and visual design, Björg undertook the challenge of redesigning a complex gaming product at Betsson. Navigating through intricate features and understanding diverse player behaviors, Björg's approach was methodical and data-driven. The result was a redesign that prioritized functionality and aesthetics, delivering a seamless and visually appealing interface.
Betsson Group
UX Designer & Visual Designer
Designer at LightWeb
Björg ingeniously crafted digital experiences that seamlessly blended function and design.
Visual Designer & UX Designer
Design Director at Nameless
We are, a design consultancy here to co-create experiences made for people.goals.
Design Director
Illustrator Agent at Illozoo
As an agent at Illozoo, Björg played a pivotal role in representing and managing illustrators on a global scale, showcasing her prowess in client management and global client relations, leaving an indelible mark in the realm of illustration.
Illozoo the Illustration Agency
Album Cover, Oline
In a symphony of creativity, BJÖRG´s design for the Norwegian folk musician Oline's "Sjel" album harmoniously translates the soulful music's essence into a captivating visual experience, where colors become emotions and a painted portrait becomes the window to the artist's heart.
Oline Production
Visual Designer
The 'Existence' Art Collection
Delve into the profound and evocative world of artist Björg Helene Eggen as she redefines perfection through her captivating collection "Existence," where raw emotions take center stage on a canvas of monochrome elegance.
BJÖRG Creative
Illustration Style N°01
This artsy and monochrome illustrations style is made with only one felt-tip pen.
Björg Helene Eggen
Visual Identity, Bjordalstunet
In collaboration with ancestral Norwegian family farm Bjordalstunet, Björg crafts a brand reflecting over 500 years of history, blending tourism, cultural experiences, and the essence of tradition with a deer farm and organically grown wheat at its core.
Visual Designer
Pattern & Textile Design
Björg has a playful and vibrant style with a modern Swedish vibe. She creates colorful, playful patterns, with inspiration from cultural traditions Delsbo, Sweden
Björg Helene Eggen
Pattern Designer
Visual Identity at Tyresö Transport
Revitalizing Tyresö Transport's brand identity. This case study highlights the creation of a dynamic logo that captured sporty elegance while staying playful and appealing to their target audience.
Tyresö Transport
Visual Designer
Back to Top